5 Digital Tactics for Adding More Contacts to Your Rolodex

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Expanding your network and growing your contact list is critical to success in real estate, as the larger your network the more potential clients you may have. While there are the traditional ways of gaining more contacts through networking events, exchanging business cards or getting introductions from current contacts, there are also now ways to utilize the internet to grow …

4 Tips for Hiring Your First CTO

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Technology is at the center of a revolution happening in the real estate world. From big-box commercial real estate brokerages to smaller secondary market offices, nearly every aspect of the real estate transaction is being impacted. With the technology impact, brokerages of all sizes are starting to explore CTO and CIO positions within their companies. Jack Miller, now CTO of …

5 Steps to a Profitable Brokerage

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The day-to-day challenges of a brokerage can be overwhelming and time intensive. With limited time on your hands it’s easy to get caught up in making strategic decisions and forget the basics. We all want to close more deals in less time, but a framework needs to remain in place to ensure success. To reach the full potential of your …

Four Steps to Guarantee Your Brokerage Will Win in 2017

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Building and running a successful commercial real estate brokerage takes time. Along the way you’ll adjust your processes, sometimes you may even completely revamp your strategy to fit the evolving needs of your clients. As you start thinking about goal setting and planning for 2017, follow these four steps: 1. Ask Yourself “What Is My Ultimate Goal?” Of course the …

4 Ways a Robust CRM Can Save Your Brokerage Money

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For some late adopters, the main argument against adding CRM (Customer Relationship Management) software to their brokerage is the cost of purchasing and implementing the platform, more and more brokerages are realizing that the benefits of a CRM over time far outweigh the initial cost. For an industry built on relationships, these brokers know that a CRM is essential for …

5 Reasons to Manage Your Own Database of Properties

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Many CRE professionals manage their property databases separately from their core CRM. However, this siloed approach is quickly giving way to a more integrated data management strategy. Today’s CRE technology companies are working with CRE brokers to develop self-managing CRE databases that provide brokers with an edge on market intelligence, while automating the process of publishing client / marketing collateral. …

Getting Tech Buy-In From Your CRE Team: Gen X vs. Millennial

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Whether you’re implementing a new brokerage-wide CRM or want to change your listing presentation to an interactive solution for iPad, any new technology can cause ruffled feathers if you don’t do your part to encourage buy-in from your team. This gets even more complicated as our workforce continues to change and the differences between Millennials and Gen X’ers become more …